This is where the mGinger staff posts company updates, research, new features, and all kinds of other stuff in, on, around, and about mGinger.
How will a baby like mGinger grow?
This definately is a new concept which has really got me going,have just signed up & really looking forward to...
hi, its good idea, i am sure it will work.
Hi This is an awesome idea. The reason I joined this because i was more impressed by the idea then the profits that...
This is a great new concept..and considering india is one of the hottest cellular services market…this is bound...
yes really innovative concept
Is mGinger fake?
I have read couple of articles in web about this concept that may be introduced soon as the advertisers are looking...
There is onething unique about you guys… that you have decided to create your own destiny… Overcoming the...
hi! guys, u all r doin a gr8 job. i, liked ur innovative idea, n hv contributed to it 4m ma side by joinin n sndn ma...
I think that this concept of tele-marketing is certainly going to bring about a revolution in the world of...
i wish lots of luck to mGinger. i am very sure that the baby mGinger will soon become a full-fledged and macho...
mGinger - A new advertising paradigm!
people mginger is the NEXT BIG THING
Guys Love the concept..hope to see u big soon.. and make some money too.. Cheers Paly
I love the way these guys have presented their webpage! in fact i believe their success steps is foot marked in their...
Hey, this is gone be a big boom. In here we can have our own set of ads that we want to know about and get updated....
How will a baby like mGinger grow?
May 17th, 2007 by admin
Yes, mGinger is still a baby. Infact, an infant. We are just 25 days old. We have very few number of users yet.
Imagine this: We go to an advertiser and tell him that we have 1000 users in Delhi interested in clothes. Do you think he will be impressed? If you do, you need to go and talk to some advertiser once! Advertisers are impressed with big numbers. They want to reach a lot of people (result of conventionality).
For you to get ads consistently, the first thing that is needed is a large number of users in our network. But, here is the chicken and egg problem, to get a large number of users, we need to get advertisers willing to send ads to the small number of existing users. But advertisers look at us mainly when we have large number of users. You get the drift….
It is a tough problem to solve and we are working 24/7 to solve it. So, to begin with, we are looking for those daring non-conventional advertisers who understand the value of precise targeting. Slowly, as our numbers grow, we will get more advertisers.
The key thing is this: GROW YOUR NETWORK. TRUST US. We are going nowhere till we prove that this is the way to advertise.
We have seen some blogposts where people were claiming that we are fake. They are quite funny actually.
Think about it: How can we be fake?
Can we steal money from you?
How? We do not take any money from you, we don’t have any of your financial information.
No credit card details, no bank details, nothing! Again, How?
Can we collect all your data and sell it off?
No, we can’t do that legally (check the legal document).
There are huge databases available in market which can be bought illegally at 1 paisa per record.These databases have far more specific private information then what mGinger collects.
Anyway, right now, if we wanted to get this data, all we had to do was pay 1 paisa per record to some illegal sources and acquire lakhs of users in no time. This is what a lot of agents employed to tele-market do. And this illegality is what we hate and want to erase with mGinger.
What is the track record of founders?
We have left extremely cushy jobs and opportunities, practically went against close family and friend’s advice to follow this dream. We have impeccable records from the top universities and multi-national companies.
Well, so what?
We have only one answer to this: If you are skeptical, wait for a while.
Time will answer your questions and then we will welcome you with open arms.
Will this work?
We believe it will.
We believe the advertisers will soon see value in this. And they will come rushing!
Our campaigns are changing advertiser’s mindset.
We invite you to think about the concept. We invite you to believe!
We invite you to a revolution!!
Posted in Website 26 Comments
mGinger - A new advertising paradigm!
May 16th, 2007 by admin
With mGinger we, mGinger employees and you who have joined, have started nothing short of a revolution. A revolution in the advertising space. It is a new concept, a new paradigm.
Aren’t advertisements a pain?
You switch your TV on wanting to watch your favourite show and what do you get? A horde of Ads.
Switch on your radio…same deal.
Try reading some news and more ads.
Hoardings, Tele-marketing calls, carpet-bombing SMS ads.
The list goes on and on….
They tax our brains, squeeze out our energies and turn us into zombies.
But take a second and think about this:
What if they request for your permission before exposing you to ads? What if you are exposed to only those ads that are relevant to YOU at that point in time?
Then, the nature of the exposure changes. Ads turn into “Usable Information”. They empower you both in terms of knowledge and profit.
mGinger is a revolution because for the first time in Indian history, the users are asked for permission. The users are asked for their interests. The users are requested for a convenient time and convenient number of ads per day.
Then, should you get paid for such useful information?
No! Because the information itself pays you (since you will use it).
But, the ground reality is, however precise your targeting gets there always remain some out-of-control variables which decide whether the information is useful or not. mGinger pays you for this wastage since it taxes your mind and time.
We welcome all of you to this revolution where each one of you gets empowered, gets to lead and gets the power to tell the big advertisers what you would like and what you wouldn’t. Every advertiser would like to become your friend and this gives you a chance to tell them how. Mind you, this will be a ground-up and a tough fight. A fight because we are going against conventionality, against a wildly prevalent attitude of taking us consumers for granted.
But, eventually we will win because we believe it is the right way.
How will a baby like mGinger grow?
This definately is a new concept which has really got me going,have just signed up & really looking forward to...
hi, its good idea, i am sure it will work.
Hi This is an awesome idea. The reason I joined this because i was more impressed by the idea then the profits that...
This is a great new concept..and considering india is one of the hottest cellular services market…this is bound...
yes really innovative concept
Is mGinger fake?
I have read couple of articles in web about this concept that may be introduced soon as the advertisers are looking...
There is onething unique about you guys… that you have decided to create your own destiny… Overcoming the...
hi! guys, u all r doin a gr8 job. i, liked ur innovative idea, n hv contributed to it 4m ma side by joinin n sndn ma...
I think that this concept of tele-marketing is certainly going to bring about a revolution in the world of...
i wish lots of luck to mGinger. i am very sure that the baby mGinger will soon become a full-fledged and macho...
mGinger - A new advertising paradigm!
people mginger is the NEXT BIG THING
Guys Love the concept..hope to see u big soon.. and make some money too.. Cheers Paly
I love the way these guys have presented their webpage! in fact i believe their success steps is foot marked in their...
Hey, this is gone be a big boom. In here we can have our own set of ads that we want to know about and get updated....
How will a baby like mGinger grow?
May 17th, 2007 by admin
Yes, mGinger is still a baby. Infact, an infant. We are just 25 days old. We have very few number of users yet.
Imagine this: We go to an advertiser and tell him that we have 1000 users in Delhi interested in clothes. Do you think he will be impressed? If you do, you need to go and talk to some advertiser once! Advertisers are impressed with big numbers. They want to reach a lot of people (result of conventionality).
For you to get ads consistently, the first thing that is needed is a large number of users in our network. But, here is the chicken and egg problem, to get a large number of users, we need to get advertisers willing to send ads to the small number of existing users. But advertisers look at us mainly when we have large number of users. You get the drift….
It is a tough problem to solve and we are working 24/7 to solve it. So, to begin with, we are looking for those daring non-conventional advertisers who understand the value of precise targeting. Slowly, as our numbers grow, we will get more advertisers.
The key thing is this: GROW YOUR NETWORK. TRUST US. We are going nowhere till we prove that this is the way to advertise.
We have seen some blogposts where people were claiming that we are fake. They are quite funny actually.
Think about it: How can we be fake?
Can we steal money from you?
How? We do not take any money from you, we don’t have any of your financial information.
No credit card details, no bank details, nothing! Again, How?
Can we collect all your data and sell it off?
No, we can’t do that legally (check the legal document).
There are huge databases available in market which can be bought illegally at 1 paisa per record.These databases have far more specific private information then what mGinger collects.
Anyway, right now, if we wanted to get this data, all we had to do was pay 1 paisa per record to some illegal sources and acquire lakhs of users in no time. This is what a lot of agents employed to tele-market do. And this illegality is what we hate and want to erase with mGinger.
What is the track record of founders?
We have left extremely cushy jobs and opportunities, practically went against close family and friend’s advice to follow this dream. We have impeccable records from the top universities and multi-national companies.
Well, so what?
We have only one answer to this: If you are skeptical, wait for a while.
Time will answer your questions and then we will welcome you with open arms.
Will this work?
We believe it will.
We believe the advertisers will soon see value in this. And they will come rushing!
Our campaigns are changing advertiser’s mindset.
We invite you to think about the concept. We invite you to believe!
We invite you to a revolution!!
Posted in Website 26 Comments
mGinger - A new advertising paradigm!
May 16th, 2007 by admin
With mGinger we, mGinger employees and you who have joined, have started nothing short of a revolution. A revolution in the advertising space. It is a new concept, a new paradigm.
Aren’t advertisements a pain?
You switch your TV on wanting to watch your favourite show and what do you get? A horde of Ads.
Switch on your radio…same deal.
Try reading some news and more ads.
Hoardings, Tele-marketing calls, carpet-bombing SMS ads.
The list goes on and on….
They tax our brains, squeeze out our energies and turn us into zombies.
But take a second and think about this:
What if they request for your permission before exposing you to ads? What if you are exposed to only those ads that are relevant to YOU at that point in time?
Then, the nature of the exposure changes. Ads turn into “Usable Information”. They empower you both in terms of knowledge and profit.
mGinger is a revolution because for the first time in Indian history, the users are asked for permission. The users are asked for their interests. The users are requested for a convenient time and convenient number of ads per day.
Then, should you get paid for such useful information?
No! Because the information itself pays you (since you will use it).
But, the ground reality is, however precise your targeting gets there always remain some out-of-control variables which decide whether the information is useful or not. mGinger pays you for this wastage since it taxes your mind and time.
We welcome all of you to this revolution where each one of you gets empowered, gets to lead and gets the power to tell the big advertisers what you would like and what you wouldn’t. Every advertiser would like to become your friend and this gives you a chance to tell them how. Mind you, this will be a ground-up and a tough fight. A fight because we are going against conventionality, against a wildly prevalent attitude of taking us consumers for granted.
But, eventually we will win because we believe it is the right way.
