According to some research put out by Nielsen Media Research, while all makes of mobiles have a wide spread of customer types some groups are more attracted to certain brands than others.
The Sydney Morning Herald reported mobile phone stereotype as:
Nokia : Family-minded / Middle aged managers / Balance seekers / Health conscious
Motorola : Fashion conscious / Under 24 / Fun seekers / Individualistic
Sony Ericsson : Ambitious young men / Professionals / Success driven / Individualistic
LG : Favourite of mums / Stay-at-home parents / Success driven / Harmony seekers
Samsung : Young women / Career focused / Success driven / Fun seekers
I'm using Sony Ericsson W810i. So what mobile phone brand and model are you using?
Does it represent your character or personality?



