Recovering AdWords Cost with Affiliate Sales
Most affiliate marketers use Google AdWords to send traffic to their affiliate landing page in the hopes that the visitor would buy whatever it is they’re offering. If the AdWord cost is less than the profit from the sales, then you've got yourself a winner. If the ads cost more than sale, you need to keep tweaking or you’ll have a loser on your hands.

I’ve decided to expand on this concept. The page I used isn’t really a true affiliate landing page in any sense of the word. I’m using AdWords to send traffic to my review of Affiliate Outline. There’s enough links in that post to lead visitors to explore other parts of the blog. In addition, the review does a fairly good presell of the Affiliate Outline eBook.

The object of the exercise is to send traffic to the post with AdWords to gain new readers and sell enough eBooks to recover the advertising cost. The problem with most affiliate landing page is it’s only one page and most people (up 99%) will not buy your offer and leave. However, by sending the traffic to a blog that offers way more than just trying sell an eBook, I’m hoping some of those 99% who won’t buy will explore the blog and become readers. Since they came to the blog by clicking on a Google ad on how to make money online, there’s a good chance they’ll stick around.