Ralph Lauren Brand Identity:
1. Polo logo: This is Ralph Lauren’s most famous symbol, from the logo of the aristocracy polo sport, you can associate the origins of clothing Ralph Lauren designed.
2. Polo shirt: from the Polo T-shirt created by Ralph Lauren, short front and long back, you can know that it was designed for playing polo when people moves forward
3. Cotton long-sleeve shirt: This is almost Ralph Lauren classic styles for men and women, matching with a formal suit, mini skirt, very American style。
4. American flag logo: cowboy wearing is the best expression of American spirit, and therefore Ralph Lauren uses U.S. flag to symbolize.



