The landscape of the Internet is changing daily. It is not just about the Web site anymore! In today's competitive Internet marketplace it is vital that companies can position their Web site to be found on the Internet. In order to do that companies must be well versed in what the search engines are looking for and what methods of on-line marketing will be the most effective today.

Companies are looking for solutions when it comes to their on-line marketing efforts. In the old days success was measured by stuffing keywords in Meta tags, looking for linking exchange opportunities, buying links and submitting to as many search engines as possible.

In the past many companies have outsourced their search engine marketing plans. By attending hands-on, non-technical workshops, business owners can learn to optimize and market their own Web sites in as little 3 days and see results quickly.

Web site owners attending the workshop can expect to learn:

1 Social Media Marketing Strategies

2 Keyword Research

3 Which Search Engines and which Directories are Most Important

4 How to Stay out of Trouble with the Search Engines

5 How to Build Link Popularity

6 Working with Blogs

7 Google Analytics

8 In-depth Review of Google, Yahoo and MSN

9 How to Properly Optimize a Page

10 Latent Semantic Indexing

11 Link Reputation & Link Popularity

12 Article Marketing

13 Work Around Strategies -- Frames, Flash, Databases Sites, Image Maps, JavaScript

14 Pay Per Click Advertising

15 Web Site Statistic and Log Analysis

16 Personalized Web Site Review

17 Receive 6 Months FREE Mentoring

Many companies spend hundreds even thousands of dollars monthly on PPC (pay per click) ads. They are in dire need to find other less costly ways to market their Web sites on-line. Search Engine Optimization and Internet Marketing Workshops put the success of sites back in the hands of their owners.