"Revenues related to the sale of World of Warcraft boxed software, including the sale cheap wow gold of expansion packs and other ancillary revenues w wow powerleveling ill continue to be deferred and recognized ratably over the estimated customer lif buy wow gold e beginning upon activation of the software and delivery of the services." That's a pretty packed statement. In summary, it means that the money Blizzard makes from selling the game box isn't immediately counted in their performance metrics at the time of buy wow gold online sale. (There's no December "bump" to revenue directly from the 50ish dollars you pay for an expansion.) Instead, wow gold they count the revenue gains throughout your customer life wow power leveling time. Doesn't sound like a big deal, does it? Let's talk about why that's such a significant notion.



