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Email communication offers many benefits including lower communications costs, less time in reaching people, Quick response and higher response rates. But the time and effort required to capture email addresses can seem daunting. In just a few weeks, though, an organization can substantially increase — even double — its number of valid and permission based email addresses using an email appending service. This article explains the email appending process and ethical practices for a successful email append project.

 

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http://emailappenders.typepad.com/emailappenders_weblog/2008/06/ethical-practices-for-electronic-email-appending.html



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