Are you using the best colors for your web site? Many web designers often overlook the issues of color in web design. When choosing colors for your web site there are three main areas that should be addressed.
1) The psychological effect of colors,
2) The effect on the readability of your site, and
3) The complementary choice of colors for your background, graphics, links, and text
These are all areas that must be well satisfied to create an effective and professional web site.
Listed below are a few characteristics of color that should always be considered when designing your graphics.
Ø Colors have an effect on our emotions within 90 seconds of viewing.
Ø Color choices can motivate, impress, and persuade your prospect to buy from you.
Ø Colors not only intensify the item, they greatly influence our behavior.
Ø The effects of color differ among different cultures.
Ø Color choices alone are sending a specific message to your viewers.
Given the fact that people respond more to non-verbal cues than verbal cues, it's all-important that you choose the corresponding colors for the emotional trigger you want to trip. The following colors are associated with certain emotions or qualities in North American culture.
White - Suggests truthfulness, purity, clean, devotion, mild, and contemporary. White is the best color for a background color on the web. For business it can be refreshing and sterile.
Black – Suggests elegance, boldness, power, authority, seductive, evil, sophistication and classic. Black is the ideal choice for text on a light background. It is hard on the eyes when used as a background on web sites.
Red – Suggests strength, sex, excitement, passion, speed, danger, aggressiveness, and demands attention. In business it is associated with debt. Red is the most emotionally intense color. It stimulates a faster heartbeat and breathing.
Blue – Suggests security, trust, reliability, coolness, faithfulness, belonging, and dignity. Blue is the most popular color. It is the second most popular color. In business it suggests fiscal responsibility and sanctuary.
Green - Suggests abundance, health, fertility, freedom, healing, nature, growth, jealously, and cool. In business it suggests status and wealth. It is the easiest color on the eye.
Brown – Suggests effectiveness, politeness, richness, and helpfulness. Brown is the color of earth, and is abundant in nature.
Gray – Suggests earnestness, authority, and practicality. In business it suggests traditional and conservative.
Pink – Suggests softness, sweet, femininity, well-being, innocence, and nurture.
Purple – Suggests dignity, spirituality, royal, luxury, wealth, authority, mournfulness, and sophistication. In business it is upscale. Purple is favored by the artistic.
Orange – Suggests playfulness, pleasure, cool, warmth, cheer, vibrant, strength, endurance, and ambition.
Yellow – Suggests sunshine, warmth, cheer, happiness, cowardice, and jealousy. In business it is appealing to intellectual types and is good for accents. Yellow enhances concentration, increases metabolism, and is the most difficult color for the eye to take in.
Gold – Suggests expensive, and prestige.
Silver – Suggests cold, scientific, and prestige.
Whenever you begin to choose your colors, think about your target market. What emotions do you want to evoke? Give some thought to the current emotion of your prospect and to the message you want to send. Then choose your colors.
Andy Eaton has created a 10 day ecourse, which includes informative articles, training videos, special offer discounts, plus lots more - finally learn to create your own amazing ecover graphics.
Discover the lattest about Douglas Della Toffalo at livejournal
Discover the lattest about Douglas Della Toffalo at grab.com
Discover the lattest about Douglas Della Toffalo at greenpeace
Discover the lattest about Douglas Della Toffalo at blogspot
Discover the lattest about Douglas Della Toffalo at bloglines
Discover the lattest about Douglas Della Toffalo at tripod
Discover the lattest about Douglas Della Toffalo at flickr
Discover the lattest about Douglas Della Toffalo at ign
Discover the lattest about Douglas Della Toffalo at isanetjournal
Discover the lattest about Douglas Della Toffalo at iziblog
Discover the lattest about Douglas Della Toffalo at naymz
Discover the lattest about Douglas Della Toffalo at multiply
Discover the lattest about Douglas Della Toffalo at blogsome
Discover the lattest about Douglas Della Toffalo at linkedin
Discover the lattest about Douglas Della Toffalo at blog360
Discover the lattest about Douglas Della Toffalo at geocities
Discover the lattest about Douglas Della Toffalo at blog.co.uk
Discover the lattest about Douglas Della Toffalo at soulcast
Discover the lattest about Douglas Della Toffalo at clearblogs
Discover the lattest about Douglas Della Toffalo at ebloggy
Discover the lattest about Douglas Della Toffalo at blogs.ie
Discover the lattest about Douglas Della Toffalo at bahraichblogs
Discover the lattest about Douglas Della Toffalo at blog.com
Discover the lattest about Douglas Della Toffalo at blogbeee
Discover the lattest about Douglas Della Toffalo at claimid
Discover the lattest about Douglas Della Toffalo at ning
Discover the lattest about Douglas Della Toffalo at xing
Discover the lattest about Douglas Della Toffalo at blogs.friendster
Discover the lattest about Douglas Della Toffalo at vox.com
Discover the lattest about Douglas Della Toffalo at easyjournal
Discover the lattest about Douglas Della Toffalo at squarespace
Discover the lattest about Douglas Della Toffalo at squidoo
Discover the lattest about Douglas Della Toffalo at myspace
Discover the lattest about Douglas Della Toffalo at myopera
Discover the lattest about Douglas Della Toffalo at aboutus
Discover the lattest about Douglas Della Toffalo at xomreDiscover the lattest abouts
Discover the lattest about Douglas Della Toffalo at mybloglog
Discover the lattest about Douglas Della Toffalo at tblog
Discover the lattest about Douglas Della Toffalo at today
Discover the lattest about Douglas Della Toffalo at freewebs
Discover the lattest about Douglas Della Toffalo at last.fm
Discover the lattest about Douglas Della Toffalo at nireblog
Discover the lattest about Douglas Della Toffalo at blog-city
Discover the lattest about Douglas Della Toffalo at blogyx
Discover the lattest about Douglas Della Toffalo at journalhome
Discover the lattest about Douglas Della Toffalo at blogfusiat
